Sean Ross is a strategic torture at, contributor, and also the founder and manager of complimentary Lances Ltd.

You are watching: How does elasticity affect a company’s pricing policy


The PES because that perfectly elastic it is provided is infinite, where the quantity gave is unlimited at a given price, but no quantity deserve to be offered at any other price. There space virtually no real-life examples of this, where also a small change in price would dissuade, or disallow, product equipments from supplying even a solitary product.

Price Elasticity and Its components

How lot will the it is provided of oranges rise or the supply of apples decrease? these answers count on each fruit"s price elasticity of supply. If oranges have a an extremely high price elasticity that supply, then their supply rises dramatically. Apples, on the other hand, can have a reduced price elasticity of demand, which way their supply won"t drop together dramatically.

What precisely affects price elasticity. There are a number of factors, amongst them, the amount of volume to boost or mitigate the production of a product the the sector has. Together well, the amount of present stock, inventory, or raw products that the sector holds theatre a part in elasticity. Beyond that, the quantity of time the takes to create a an excellent and the labor and capital available affect the quantity supplied.

just how to boost Price Elasticity of it is provided (PES)

Companies hope to store their price elasticity of supply high to remain nimble must the price of their assets shift. The is, they desire to be able to capture an ext profit should prices rise, or trim production need to price fall. To aid boost PES, companies have the right to do a variety of things.

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These include improving the technology used, such together upgrading equipment and also software to enhance efficiency. Improved capacity and also the volume on hand likewise boosts PES, including raising the share on hand and also expanding storage space and systems. Past that, improving how commodities are shipped and also distributed deserve to help. Do sure assets can last long while stored likewise increases PES.